The Script-Selling Game is about what they never taught you in film school. This is a look at screenwriting from the other side of the desk — from a buyer who wants to give writers the guidance and advice that will help them to not only elevate their craft but to also provide them with the down-in-the-trenches information of what is expected of them in the script selling marketplace.
It’s like having a mentor in the business who answers your questions and provides you with not only valuable information, but real-life examples on how to maneuver your way through the Hollywood labyrinth. While the first edition focused mostly on film and television movies, the second edition includes a new chapter on animation and another on utilizing the Internet to market yourself and find new opportunities, plus an expansive section on submitting for television and cable.
What People Say
“I’ve been writing screenplays for over 20 years. I thought I knew it
all — until I read The Script-Selling Game. The information in Kathie
Fong Yoneda’s fluid and fun book really enlightened me. It’s an
invaluable resource for any serious screenwriter.”
— Michael Ajakwe Jr., Emmy-winning TV producer, Talk Soup
Director of Los Angeles Web Series Festival (LAWEBFEST); and
creator/writer/director of Who…
“Kathie Fong Yoneda knows the business of show from every angle and she
generously shares her truly comprehensive knowledge — her chapter on the
Web and new media is what people need to know! She speaks with the
authority of one who’s been there, done that, and gone on to put it all
down on paper. A true insider’s view.”
— Ellen Sandler, former co-executive producer of Everybody Loves Raymond and author of The TV Writer’s Workbook
KATHIE FONG YONEDA has worked in film and television for more than 30
years. She has held executive positions at Disney, Touchstone, Disney TV
Animation, Paramount Pictures Television, and Island Pictures,
specializing in development and story analysis of both live-action and
animation projects. Kathie is an internationally known seminar leader on
screenwriting and development and has conducted workshops in France,
Germany, Austria, Spain, Ireland, Great Britain, Australia, Indonesia,
Thailand, Singapore, and throughout the U.S. and Canada.